Real enquiries from homeowners who actually want to buy, never tyre-kickers, never shared with a competitor, tracked from first call to signed install.
For UK solar installers ready to fill their install calendar. £1,000/mo ad budget, paid direct to Meta.
This month
Installs booked this month: 0 → 0
The cycle you're done with
“You got noise.”
“The follow-up collapsed, and the money vanished.”
You're done with that cycle.
No more quiet weeks. No more chasing tyre-kickers. A calendar that actually stays full.
Shared vs Exclusive
Homeowner
Wants solar quotes
Same enquiry sold to 4 of your competitors. You're racing to the phone.
What's different
We don't sell shared leads. We build a pipeline that's yours and you can see: exclusive enquiries from homeowners ready to buy, booked surveys, installs, margin.
When we're done, you own the machine: the ads, the enquiry list, the pipeline. You're not renting leads from us, you're building an asset that's yours.
Tracked weekly on your real numbers: system size, close rate, margin. Brief reports, plain English, no dashboards you'll never open.
Exclusive enquiries from homeowners ready to buy
Booked surveys
Installs
Margin you can see weekly
Track record
Behind the scenes, this approach has delivered 60–70% of the lead pipeline for established UK solar installers at national scale.
Production capability: professionally shot, customer-facing ad and testimonial content, in addition to phone-shot work from your real jobs.
Install math
Monthly ad spend
Funded direct to Meta. £1,000/mo minimum.
back-of-the-napkin maths
£1 in → £4.10 / 310%
So every £1 you put in comes back as about £4. Roughly a 310% return.
Here's the honest part most agencies skip: we guarantee the 30 enquiries land. Turning them into installs is your team's job, not ours. So treat this as the target you're playing for, and we'll put the real numbers in front of you every week, no hiding the misses.
Rough numbers, conservative on purpose. Real margins vary — plug in yours.
Installs projected at 1 per £250 spend. The only guaranteed figure is the enquiry floor.
Ad creative (the Day One build, £997) is a one-off you own, not counted here.
Installs / month
4
projected at 1 install per £250 ad spend
Average cost per install
£366
Your average cost per install — stays flat as you scale.
Forecast gross margin / mo
£6,000
installs × margin per install
Net monthly profit
£4,535
Your profit after our fee and ad spend.
Your average margin per install — edit to your real figure.
One-off: Day One build is £997, paid once. The ad creative is an asset you own and keep, not a monthly cost.
Installs are a conservative projection at 1 per £250 spend, not a guarantee. The guaranteed number is the enquiry floor.
Defaults are conservative. Enter your real margin for an accurate picture.
Most agencies get pricier per install the bigger you scale. We don't. Your average cost per install holds steady whether you spend £1,000 or £10,000, so growing never costs you more per job.
The Day-One Build
Three phone-shot ads from your real jobs and customers.
One strong offer.
Two tight testimonial clips.
A simple booking pipeline with clear tracking.
Your team trained the day before launch.
What this would cost you anywhere else
3 professionally-shot ads from your real jobs
A freelance videographer alone charges this for a shoot day plus edits
£800+
Your offer built and ad strategy set
Consultant day rate for this kind of work
£500+
Booking pipeline + tracking built
What an agency charges to set up a funnel and tracking
£600+
2 testimonial clips, professionally captured
Standard rate for filmed customer testimonials
£300+
Your team trained before launch
A half-day of hands-on training
£250+
And here's the part that matters most: you OWN all of it. The ads, the pipeline, the assets — yours to keep. Most agencies rent you this and bill you every single month. We hand it over.
Typical cost if you pieced it together: £2,450+
Your founding-client price: £997
Founding rate for our first solar clients, in exchange for a case study and testimonial. It won't stay this low.
You own every asset.
The guarantee
(You don't pay our monthly management fee. The Day-One build is delivered work and yours to keep, so it isn't refundable.)
Most agencies hide behind the word ‘lead.’ We'll put our fee on the line for the word that actually matters: qualified.
What ‘qualified’ means:
Hit those four, 30 times in your first 30 days, or you don't pay our management fee for that month, your choice of a refund of it or a free month two. The Day-One build stays yours either way: the ads, the assets, the pipeline, all delivered, all yours to keep. We're putting our fee on the line, not charging you for work we did deliver.
Straight talk on what unlocks the guarantee:
The 30-enquiry guarantee runs at £1,500/month ad spend or above, because that's the spend the maths needs to land 30 qualified enquiries. We'll happily start you at £1,000/month, but at that level we deliver enquiries without guaranteeing the 30 count, because we won't promise a number the budget can't honestly produce. We'd rather under-promise than be the next agency that let you down.
Beyond that, it's simple: you fund the ad spend direct to Meta, and you work the enquiries using the process we agree on day one. If you stop following the process, the clock pauses until you're back on it, because we can't guarantee results for enquiries nobody calls. Follow the process, and the 30 is on us.
UK residential solar installers ready to fund £1,000/month in ad spend, who own their follow-up and are done with the agency cycle.
Common questions
Next step
A short, honest conversation. We'll tell you if we're a fit, on the call.
Limited to 4 on-site builds a month.